UMR™
TENACITY WITHOUT FATIGUE
Our products are designed to create the ultimate fishing experience with your endurance in mind. What does this mean to anglers? Catch more fish and never give up on your passion. A lightweight rod means less fatigue and a more enjoyable fishing experience. Our UMR™ technology enables you to get the most out of your time fishing without compromising your rod’s strength.
ENHANCED STRENGTH WHERE IT MATTERS
Okuma’s UMR™ technology takes an innovative approach to ensuring rod strength while remaining super lightweight. Every rod has its limitation; however, we’ve identified the weakest points of a rod’s construction—the areas most likely to break under stress on conventional rods—and applied enhanced reinforcement to strengthen these key points to prevent breaking. This enables us to maximize rod strength while minimizing weight to ensure your rod is built for any challenge.
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