UMR™

OKUMA FISHING TACKLE is a global leader in the design and manufacturing of high quality fishing tackle.

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OKUMA FISHING's Fishing Rods and Reels Manufacturing

OKUMA FISHING TACKLE CO., LTD., since 1986, is a fishing rods and reels manufacturer based in Taiwan. OKUMA FISHING strives to deliver the ultimate fishing experience to everyone, as well as create the best fishing reels and rods for our fellow anglers, which are lightweight and precise.

OKUMA FISHING delivers quality and affordable fishing rods such as fly rods, float rods, spinning rods; fishing reels including spinning, baitcast, trolling, and fly reels. They are all made with advanced materials with dynamic designs.

OKUMA FISHING's fishing tackle is your best choice for freshwater and saltwater fishing. Both with advanced technology and over 31 years of fishing equipment supply experience, OKUMA FISHING delivers excellent quality fishing rods and reels in order to meet each customer's demands.

UMR™

TENACITY WITHOUT FATIGUE

Our products are designed to create the ultimate fishing experience with your endurance in mind. What does this mean to anglers? Catch more fish and never give up on your passion. A lightweight rod means less fatigue and a more enjoyable fishing experience. Our UMR™ technology enables you to get the most out of your time fishing without compromising your rod’s strength.

ENHANCED STRENGTH WHERE IT MATTERS

Okuma’s UMR™ technology takes an innovative approach to ensuring rod strength while remaining super lightweight.  Every rod has its limitation; however, we’ve identified the weakest points of a rod’s construction—the areas most likely to break under stress on conventional rods—and applied enhanced reinforcement to strengthen these key points to prevent breaking. This enables us to maximize rod strength while minimizing weight to ensure your rod is built for any challenge.

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